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Do you know what Steve Jobs thinks about creativity?

Posted May 28th, 2008

Creative genius of our time, Steve Jobs

This is one part of a series of quotes on creativity from the creative geniuses of our time.

Named the most powerful person in business by Fortune, awarded the National Medal of Technology from President Ronald Reagan in 1985, featured on the cover of Time magazine several times, and listed as one of the top 100 most-influential people in the world by Time magazine, Steve Jobs is - without a doubt - a genius.

With Steve Jobs and all of his creative genius behind the wheel, Apple has become a globally recognizable company, one that people always associate with innovation and creativity.

What is the secret to Steve Job’s creative success? What fuels and inspires his creativity? For creative genius Steve Jobs, creativity is all about connecting the dots. Steve says:

Creativity is just connecting things. When you ask a creative person how they did something, they may feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after awhile.

That’s because they were able to connect experiences they’ve had and synthesize new things. And the reason they were able to do that was that they’ve had more experiences or have thought more about their experiences than other people have. Unfortunately, that’s too rare a commodity.

A lot of people in our industry haven’t had very diverse experiences. They don’t have enough dots to connect, and they end up with very linear solutions, without a broad perspective on the problem.

Steve believes that connecting experiences, ideas, and technology to create something new is a powerful way of being creative. And with all of the things Steve has done and created, what more proof do you need that he’s right?

If you gain experiences in your life, and find ways to connect those experiences, you will become more creative.