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Monday Motivation: Brand association with Brand Tags.
Searching for creative motivation or inspiration? Each Monday you can find all of the creative insight you need right here at Creative Something, with “Motivation Monday”.
Your creativity is like a regular muscle on your body; if you spend some time working it out it will grow stronger, but if you are lazy and don’t ever work with your creativity, it will grow weak.
A good creative exercise for generating new ideas is association.
Finding connections between two or more objects or ideas makes it easy for you to open your mind and discover new, previously unthought of, ideas related to an original, or preexisting idea - or ideas.
For this week’s Monday Motivation, head over to Brand Tags and start associating brand with words.
“The basic idea of [Brand Tags] is that a brand exists entirely in people’s heads. Therefore, whatever it is they say a brand is, is what it is.”
One of my favorite things about Brand Tags is that it displays a tag cloud that shows what words other people have associated with a specific brand. So, if you are looking for some great creative motivation today, Brand Tags is a great place to start.
Original photo by bala.
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